E-commerce Google Ads/Google Shopping Client Intake Form
Fill out this form to get started with your Google Ads campaign.
*You can save your progress and come back by clicking “Save and Continue Later” at the bottom of the form.
Your data will be encrypted and stored safely.
Company/Business Name
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Name
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First
Last
Email
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Do you have any existing Pay Per Click (AdWords/AdCenter/other) login details? If yes, then kindly provide us the details or should we create a new account for you?
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Should we create a new campaign in the Pay Per Click account?
Yes
No
Do you have any existing Google Merchant Center account? If yes, please provide us the details or should we create a new account for you?
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On which Shopping Platform is your website built e.g. Woocommerce, Shopify, Magento, Bigcommerce etc. Please provide us the login details.
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Which geographical regions would you like to target? If you need to target specific regions then, please elaborate.
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What is your monthly budget for your Google Ads account, including ad spend and management fees? (We suggest an ad spend of at least $500/month)
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What is the goal of Pay Per click campaigns? You can choose combination of options or specify your own.
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Leads
Sales
Leads + Sales
Brand Awareness
What is your unique selling point? How do you differentiate yourself from your competition?
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Kindly let us know which keywords / products / services would you like us to focus on during the initial stage of the project, i.e. which constitute your main selling items (sales volume).
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Please provide a short keyword list of your choice (not more than 15 keywords). Just to get an idea of your keyword thoughts. This is an optional field and if you don't have anything in mind right now then no worries.
What is the desired average profit per ticket (product) or what is your desired cost per conversion/lead/sale?
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What is the current conversion rate of the website? Or out of 100 people how many of them on an average purchase the product?
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Have you previously done any Paid Listings for the website? If yes, what results did you achieve? Is it possible to provide us some data/login details?
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Have you setup Pay Per Click & Ecommerce conversion tracking on your website? If not, then is there someone (webmaster/programmer) who can setup conversion code on your side?
Have you installed Google Analytics code on your website? If yes, then kindly provide us with login details.
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Have you created a Google My Business Account? If yes, then kindly provide us the login details.
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Have you created a Google Search Console Account? If yes, then kindly provide us the login details.
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Should we send the keywords and ad text for your approval before making them live or should we directly add them in the campaigns?
Yes
No
Is there anything else you would like to tell us about your business that may be beneficial to your Google Ads campaign?